Bikes, beers and blueberries: First 'Spellbound Century' ride to showcase N.J.'s best (

July 30, 2015

By Michelle Caffrey  

Samples include the Session Porter (left) Harvest Ale, IPA and Coconut Porter. Spellbound Brewing Co. in Mount Holly opened its doors on Oct. 17. The new micro-brewery is owned by three friends who were all once home brewers. (Photo | Kristie Rearick)

It’s the first time hundreds of riders will traverse 100 miles through New Jersey’s countryside as part of the “Spellbound Century” bike tour, but John Companick said it won’t be the last.

Companick, one of the owners of Spellbound Brewing in Mount Holly, partnered up with the Rock it Riders bike club and Mount Holly township to launch the inaugural event on Saturday, Aug. 1., with all proceeds going toward the township’s recreation trust fund.

“It’s amazing how supportive everybody has been, community officials, our sponsors. I’m absolutely amazed. I didn’t know what to expect,” said Companick, adding they initially planned for just 150 riders but had to cap it when they reached 300 registrants. 

RELATED:  Spellbound Brewing in Mount Holly joins ranks of microbreweries in N.J.

Starting at the brewery on Lippincott Lane, packs of riders are expected to head off through the hills and farmlands of northern Burlington and Monmouth counties, stopping at farm stands like Mr. McGregor’s Garden in Jobstown and Emery’s Blueberry farm in New Egypt along the way to fuel up on fruit. While they have route options for 45-mile and 63-mile rides as well, Companick said the bulk of the riders are going all of the way. 

 When they do complete their journeys back at the brewery, the event will feature a DJ and masseuse, as well as treats from Mount Holly businesses — a pint of one of Spellbound’s brews, pizza from Downtown Pizza and water ice from Vincent’s Homemade Ice Cream. 

The funds for the Mt. Holly Recreation Trust go toward funding programs for children and adults, seasonal events, athletic events, sports leagues and more. 

“We thought it would be a great way to support Mount Holly,” said Companick. “It made sense [to donate to the trust] for work on new trails and so kids and families would benefit from it.”

While this year’s ride is sold out, interested riders can keep their eyes peeled next year. Companick said they’re hoping to make Spellbound Century an annual event. 

Michelle Caffrey may be reached at Follow her on Twitter @ShellyCaffrey. Find the South Jersey Times on Facebook.